Our Story
John Shelley
Founder and Principle Agent
I embarked on this journey of building a booking agency fueled by my unwavering passion for nurturing the growth of talented artists.
I take immense pride in having facilitated countless connections between these gifted musicians and their audiences. Over the years, my agency has become a haven for brilliance, fostering the artistic endeavors of hundreds.
Together with our roster, we will create experiences that continue to resonate with music lovers and service the amazing venues, artists, corporate and private functions across Queensland and beyond.
John Shelley

since 2002
The Gig Factory is one of Australia’s most experienced live music booking agencies, connecting venues, event organisers, corporations and private clients with professional bands, musicians and DJs across Queensland, Greater Sydney, Central Coast, Blue Mountains, Northern NSW, Southern Highlands, Illawarra and the ACT.

Artists Worked With
The Past
The Gig Factory Was Born in 2002
From its modest beginnings in a cramped spare room hosting a mere 10 acts, the Gig Factory swiftly emerged as the premier agency for homegrown talent in Queensland. As time marched forward, this humble team blossomed into a thriving enterprise, collaborating with thousands of artists and venues throughout Queensland.
The Future
2025 and beyond
With an unwavering commitment to nurturing talent and forging connections between artists and their fervent audiences, The Gig Factory continues to champion the vibrant Australian music scene. As we move into 2025 and beyond, our focus is firmly on growth – expanding our footprint across South East Queensland, Greater Sydney, the Central Coast, Blue Mountains, Northern NSW, the Southern Highlands, Illawarra and the ACT, while strengthening touring and national programming for artists across the country.
Venues Booked

Learn more about the services we offer on our Services page and the full list of regions we service on our Locations page.
The Gig Factory
Latest News & Updates
The Gig Factory






